将患者放在第一位。
在每个阶段的支持
From participating in clinical trials to adherence over the course of treatment, there is evidence that patients who are actively involved in their own healthcare have increased compliance, better clinical outcomes and greater satisfaction with their treatment.
iqviasupports education, adherence and communications programs and helps change the relationship between brands and the growing number of patients who are managing chronic disease. We can help you
- 量身定制您的程序，by understanding the range of patient learning styles, treatment stages and preferred channels for communication
- 积极影响结果，by building long-term relationships with patients and prescribers to highlight the treatment benefit and lifestyle changes that can support adherence
- 部署正确的资源，by using the right mix of physician and patient support professionals and the communications that deliver the greatest impact to outcomes
Make IQVIA patient engagement programs work for your patients
随着患者变得更加明智和授权，患者支持计划是实现更好结果的越来越强大的方法。病人更有可能
- Exhibit healthy behavior patterns
- Attend screenings and check-ups, and receive critical immunizations
- Adhere to treatments
The result is often lower healthcare costs, better satisfaction with services and reduced likelihood of hospitalizations, accidents or emergencies.
Better educate patients, providers, and opinion leaders across the product lifecycle - from clinical trials to real world use.
制定一项完整的多元沟通策略，以吸引和吸引患者和其他利益相关者。
设计计划满足患者需求，提高依从性，使患者的旅程更轻松并支持更好的结果。
Capabilities without capital investment
The burden of change can involve heavy costs. IQVIA lets you invest strategically in patient engagement – choosing which functions to keep in-house and which to outsource. Our capabilities include
- Data and insightson the most effective communications channels for your brand
- Skilled contract staff从健康教练必威手机APP到护士教育者，以支持提供者和患者
- 数字工具和资源to help you reach patients where they already get information
- 多模式材料，从讨论到视频再到演示，以告知和激励具有多种学习风格的患者
- 预测分析可以确定在长期疾病过程中的阶段，以帮助您的品牌支持依从性
说患者的语言
Be proactive about growing your brand using the latest in data, analytics, and domain expertise.
Ensure your stakeholders are getting the information they need, when and where they need it, to see where your product can improve outcomes.
部署销售代表，临床护士教育工作者，现场报销专家，或者实际上或在现场中传达您的治疗的好处。