IQVIA Longitudinal Prescription Data (LRx) is a longitudinal patient prescription dataset based on retail pharmacy data. It enables the longitudinal tracking of patient prescription activity. Data is captured on co-prescribing as well as new, switch and repeat prescriptions that allows the monitoring of brand performance and analysis of market dynamics.
Europe, Middle East & Africa
IQVIA Longitudinal Prescription Data (LRx)
Discover when patients and prescribers are seeing the best value for your products and support fast adoption
Jul 21, 2020
Market Intelligence Solutions
Powered by IQVIA's Information Offerings, our healthcare market intelligence solutions provides key summary data and actionable insights covering medicines and healthcare products in primary care, secondary care and supply chains across the UK, NHS and healthcare sectors.
Learn more
You may also be interested in
